Photo by Matt Cardy/Getty Images
You don’t need to work for a digital media company to know that the internet has fundamentally changed in 2023. Elon Musk disrupted his Twitter under his X name, and since then several text-based social media competitors have grown and changed the face of news. It is being spread and discussed on the internet. The exponential growth in the amount of bot-generated text will only make things even more confusing in 2024.
The word “follow” will take on new meaning this year as consumers need to navigate multiple platforms to stay abreast of the communications and perspectives of their favorite sports business experts. right. Here are some of my favorite sports business quotes. We focus on independent voices and voices you may not follow yet (please don’t feel hard if I accidentally forgot about you or your parasocial best friend) .
Sports Business Email Newsletter:
Good Game: Focusing on a specific part of the sports business, Melissa Jacobs’ youth sports-focused newsletter is a must-have for anyone working in the industry or developing young athletes.
Strauss House: One of two paywalled entries in this category, my series of thought-provoking (and sometimes contrarian) essays on the business of sports and a variety of topics related to the business of sports You have acquired a subscription. culture.
Power Plays: A rare combination of exclusive reporting and news commentary from Lindsay Gibbs on the growth of women’s sports and the hurdles it faces.
Profluence Sports: Andrew Petcash covers everything from pickleball to the trajectory of India’s sports business.
sports commentator: Twice a week, we proactively monitor the latest sports news across continents.
Sports Business YouTube Channel:
Joe Pompliano: A weekly breakdown of some of the biggest topics in the business of sports.
Pablo Torre’s findings: Casual conversations about sportswash, digital media, and much more still consistently prove to be educational.
Search Party: A new independent journalism project offers a fascinating mix of geopolitics and global sports commentators.
sports business podcast:
The Marchand and Ourand Sports Media Podcast: This feed is likely to have changed significantly following the move of John Ourand. pack. But both hosts are worth listening to wherever you find them. At least the archives are still there, right?
The Price of Football: Finance lecturer Kieran Maguire and comedian Kevin Day explain the complex business of European football, from player appearance fees to caps on depreciation.
Sports Podcast Work: Brian Clapp just hit 300 episodes on a show dedicated to helping people looking to break into the sports industry.
Sports Business X Account:
alan shipnack: PGA-LIV’s love-hate relationship was one of the biggest sports stories of 2023. Even in 2024, the future of golf remains a top priority, making Fire Pit Collective’s executive editor a must-read magazine.
alex azzi: There’s a lot going on in women’s sports, with multiple new leagues launching and others reaching new levels of popularity. Azzi is best at staying on top of everything and providing insightful commentary along the way.
Collectibles guru and Paul Lesko: I’m generally wary of self-proclaimed gurus, but both experts are worth following if you want to follow product launches and patent litigation in the evolving sports card category.
jess smith: VP of Brand and Digital Strategy at Stewart-Haas Racing is constantly highlighting the best social content from sports brands.
john wilner: The conference formerly known as the Pac-12 figures continues to be the epicenter of earthquakes rocking college sports. Wilner, like others, has been covering the song for years.
julia alexander: Alexander uses his expertise in the evolving world of the streaming services business to examine the role sports will play for future entertainment companies.
Area of the scheme: Stadiums and arenas – you can’t play with them, you can’t play without them, amirite?
paul lucas: The creators of Uni Watch have announced that they will be discontinuing jersey watchdog stirrups this spring. I can’t wait to see what his obsessive eye turns to next.
PProfessor Simon Chadwick: The Paris-based professor focuses on the biggest sports news from around the world and will have a new book published this year on the geopolitical economics of world football.
Sports TV viewership: Robert Seedman provides exactly what his account claims to provide, and it’s always interesting.
swiss rumble: Another international entry for those interested in the intricacies of owning a soccer team.
Sports business on TikTok:
Tyler Webb: We expect this category to grow even bigger next year, but for now Webb is showing us how to produce popular sports business content as he approaches 150,000 followers.
And of course don’t forget to follow sportico (If you’re reading this, you’re probably already receiving the newsletter!) Instagram, TikTok, YouTube, wherever you get your podcasts. X.