Exhibition World Bahrain is scheduled to host the International Conference and Convention Association (ICCA) Workshop on January 22, 2024. The event will feature Dr. Nasser Ali Kaedi, CEO of Bahrain Tourism and Exhibition Authority (BTEA).
This workshop aims to foster effective regional and international cooperation in the MICE industry and is aimed at senior leaders and decision-makers from exhibition and convention centres, professional associations, ICCA members and other key organizations. will be invited to participate.
The ICCA workshop, to be held for the first time in the Kingdom of Bahrain, will consist of two panels addressing the theme Synergy of diverse perspectives: Strategies for the development of Bahrain’s MICE industry and Unlocking Bahrain’s MICE potential: Navigating association market trends and strategies.
Dr. Debbie Christiansen, General Manager of Exhibition World Bahrain, said: “We are excited to usher in the new year with this prestigious event, which serves as a unique platform for high-level dialogue, networking, and exploring opportunities for collaboration.” MICE Major Those involved. ”
Dr. Senthil Gopinath, CEO of ICCA, added: “As we accelerate our transition to an innovative international association and government meetings industry, we are pleased to host this high-profile workshop in the Kingdom of Bahrain. This event will strengthen relationships within the association community. and is a direct result of the Association Relationship Partner (ARP) agreement recently signed with active member EWB to increase its visibility.
“We are also always looking forward to collaborating with other stakeholders to better understand today’s challenges with our regional partners and steer the MICE industry towards further growth and prosperity.”